Han Ga-inNEWNCT 127▲5.0Johnny▲10.7WonderK▲1.1National Singer Jo Yeon-hoNEWSinger Park Ji-hyun▼14.3HYIVE▲0.0Hybre Labels▲0.0Gwangju Grand Complex IncidentNEWKim Min-seok Appoints Jeong Bong-ju to Special Advisor Team▲2.0Game▲8.4Kim Kyung-moonNEWHan Ga-inNEWNCT 127▲5.0Johnny▲10.7WonderK▲1.1National Singer Jo Yeon-hoNEWSinger Park Ji-hyun▼14.3HYIVE▲0.0Hybre Labels▲0.0Gwangju Grand Complex IncidentNEWKim Min-seok Appoints Jeong Bong-ju to Special Advisor Team▲2.0Game▲8.4Kim Kyung-moonNEW
KoreaTrendBoard//

K-Beauty

What Korea is putting on right now

Cosmetics and skincare ranked by search volume — the category where season shows up first.

AllSkincareMakeupSun careHairScent & body

Strongest right now

Relative index with "에센스" set to 100.

Rising

How the last three weeks compare with the weeks before — this list moves fastest at the turn of a season.

Cooling off

Decline is information too — this is what's passing.

Searched in English

Searched in English inside Korea (essence = 100). Where it differs from the domestic ranking, that difference is the point.

How this is measured →